Project 6

Content Uplift and Website Analytics Implementation for Hollyland

Improve user engagement through enhanced content structure and website analytics.

April 2024 – June 2024

Website Traffic Increase: 25%

Conversion Rate Improvement: 15%

Conducted a comprehensive content audit and uplift across Hollyland’s website.

Leveraged Adobe Analytics to track key performance indicators, leading to improved decision-making.

Developed a detailed tagging system for digital assets within the Adobe DAM, enhancing searchability by 30%.

Before/After Screenshots: Website layout pre- and post-implementation.

Analytics Dashboard Screenshot: Showcasing traffic growth metrics.

[Hollyland Website](https://www.hollyland-tech.com)

[Hollyland Instagram](https://www.instagram.com/hollylandtech/)

[Hollyland Facebook](https://www.facebook.com/hollylandtech)