Experienced Digital Marketing Specialist

Experienced Digital Marketing Specialist with Proven Expertise in Driving Results Across Channels. 8+ years of experience in developing and executing high-converting, data-driven marketing strategies

Summary

As a results-driven Digital Marketing Specialist, I have over 8 years of experience creating impactful, data-driven marketing campaigns that drive measurable results. From developing cross-platform strategies to optimizing content for SEO, I have consistently delivered increased traffic, improved engagement, and higher conversion rates. I am skilled in analytics tools like Google Analytics and Adobe Analytics, enabling me to turn data into actionable insights.

CORE SKILLS

Search Engine Optimization (SEO)

Content Marketing

Email Marketing

Search Engine Optimization (SEO)

A/B Testing & Conversion Rate Optimization (CRO)

Graphic Design (Canva, Adobe Photoshop)

Projects

Clinic Mind

SEO Optimization and Local Marketing: Enhanced local search visibility through targeted SEO strategies, leading to a 25% increase in client inquiries.

Aurelia London

Email Marketing Campaign for Product Launch: Executed a personalized email campaign that achieved a 35% open rate and boosted product sales by 15%.

Bahria Town

Paid Ads and Social Media Strategy: Launched a cross-platform ad campaign that generated a 30% increase in qualified leads while reducing cost-per-lead by 20%.

UNSW Faculty of Engineering

Website Optimization and Content Strategy: Improved student engagement and web traffic by 25% through strategic content restructuring and SEO optimization.

Arcler Education

Multi-Channel Marketing Campaign: Developed a cohesive multi-channel strategy that enhanced brand visibility and drove a 15% increase in program sales.

Hollyland

Digital Asset Management and SEO Audit: Streamlined digital asset organization and improved searchability, resulting in a 30% increase in asset retrieval efficiency.

Case Studies

Cold Email Campaign for Hollyland

Increase sales leads through a targeted cold email campaign aimed at potential customers in the video production industry.

CRM Optimization for PakSolar

Optimize CRM systems to improve lead management and enhance customer relationship strategies.

Testimonials

Certificates

HubSpot Digital Marketing Certification (2024)

SEMRUSH SEO Fundamentals Certification (2024)

Google Analytics Advanced Certification (2024)

Adobe DAM Digital Librarian Credential (2024)

Get in Touch!